5 Steps to Create a Buyer Persona for Your Business Buyer personas are fictional representations of your ideal customer. They are useful because they help your company focus its marketing efforts on precisely the type of people who will gain value from your product or service. Creating buyer personas is Read more…
Here are 3 great tips to immediately improve your marketing. 1. Launch a Facebook Ad Facebook ads are an effective way to connect with your target audience and you don’t need a huge budget. Whether you want to generate new business leads or offer potential customers a deal you can Read more…
“What’s the best Startup book that you’ve read?” It’s a question that’s kickstarts great conversations and friendly debates. A great Startup book can be a priceless source of reference and inspiration for Founders battling the daily Startup grind. It can also be a catalyst for breakthroughs in product development and Read more…
Starting a New Business Starting a new business is an exciting challenge taken up by thousands of entrepreneurs every year. When your just getting started there are lots of important actions to consider and here are 4 important steps when starting a new company. Research & Validate The Market Gap Read more…
What is a Marketing Plan? A marketing plan is a document that outlines how you will coordinate your marketing activities to achieve business objectives. Your marketing plan can be as short or as long as you like but there are a number of key areas which it definitely should cover Read more…
Getting your Startup off the ground is definitely not easy! There are so many questions that need to be answered and tasks that need to be completed. Marketing is one area where many Startup Founders particularly seem to struggle. This can cause a lot of problems because marketing is ultimately Read more…
Brandollo – ‘the Automated Marketing Assistant’ for small business, has secured first place in the Melbourne Startup competition, PitchXI. Brandollo is a disruptive platform that uses machine learning to deliver intelligent marketing advice to small business, at an affordable price. The platform delivers tailored marketing strategies unique to users Read more…
They say the best things in life are free.. and here are 4 free marketing tools listed by Brandollo to help launch your business into the stratosphere! Canva – Free Graphic Design Tool If you have a small graphic design job or perhaps zero budget, Canva is exactly Read more…